For example: Waiting to learn about contract addendums until the need comes up. There was once an agent who had never sold a short-sale home so they had never bothered to read or learn how to explain the short-sale addendum to clients… the same agent also felt that the new 4 page Seller Disclosure was too much “new stuff” to learn and keeps turning in unneeded HOA addendums with their listing paperwork... And the best is the agent who never came to one office training session on the last changes to the Standard Offer to Purchase and nearly had a mental breakdown when they went to use it for the first time with a client.
Did I mention there are some who never attend office sales or training meetings but then wonder why they don’t know about all the new changes to TMLS, websites, policies, or new technology their company is offering to associates? Change is a constant in our industry, you have to be prepared to zig or zag with it.
Imagine if a heart surgeon waited to learn how to deal with a lacerated ventricle until it actually happened… or if a police officer waited to learn how to use their weapon until a perpetrator exhibited deadly force on a victim. Those professionals don’t treat their business on a need to know basis and you shouldn’t treat your Real Estate Business that way either. Although as a REALTOR you are not usually dealing with life and death situations… the clients sometimes feel as if they are.
There are always opportunities to learn more about your profession and to become better at what you do…whether you’ve been in the business 30 days or 30 years, you can never know it all. Make a goal to attend your office meetings 3 out of the next 4 weeks, attend 2-3 training or coaching sessions over the next few months you normally would not have attended… The camaraderie is great and I think you will see a difference in the way you feel about your intellectual self and your business…
Eddie Brown © 2012